Emotional Intelligence and Cross-Cultural Communication in the Context of Business Endeavors
Keywords:
Corporate communications, Emotional intelligence, Globalization, Multinational companies, Group dynamics.Abstract
The focus of this theory is to examine the role of emotional intelligence (EI) in business communications and describes the crucial role it plays in establishing skills that are vital to a firm’s global network of operations. As significance, of amplified globalization; organizational environments are becoming enormously composite and considerably more culturally diverse. In reaction to this growing trend, a key question for managers is to establish how to progress organizational consciousness of the thoughts, feeling and emotions that dwell in other dissimilar cultures. By focusing on how gender variety can potentially impact group functioning, we hope to draw awareness to the need for an amplified understanding of the behavioral tendencies and significance orientations that exist amongst unrelated others and, by inference, dissimilar cultures. Findings recommend that EI has a greater impact on the performance level of gender different groups than that of their homogeneous counterparts. Results are discussed in correlation with cross-cultural competencies and skills that are essential for a multinational enterprise.