A Case Study on Gridle

Abstract

Presently the company is an outcome of the founders' past experience of other ventures before it. They developed a portal for placement coordination which connected student and the industry. After that, they transformed it into a blogging and knowledge-sharing tool. It was during this time, they faced problems of proper communication channels. They realized that using various tools for communication and coordination actually lowered efficiency affecting productivity. In a dilemma situation they studied and found that a lot of time was wasted on juggling a minimum of 3-4 Apps in a workplace. So, they created a productivity platform for work that brings together all forms of communication channels like chat, tasks, files, emails, video and audio conferencing. This finding gave the seed to their new venture.