GALVAO MEIRINHOS; ROSA REBELO; RUI SILVA; REIVILLE RÊGO. Communicative Effectiveness of Product Placement Among Portuguese and Spanish Audiences. NOLEGEIN-Journal of Advertising and Brand Management, [S. l.], v. 5, n. 2, p. 11–33, 2023. Disponível em: https://mbajournals.in/index.php/JoABM/article/view/1016. Acesso em: 16 apr. 2026.