RADHAKRISHNAN, G. Slogan-Importance and Meaning in Business. NOLEGEIN-Journal of Advertising and Brand Management, [S. l.], v. 6, n. 2, p. 18–23, 2023. Disponível em: https://mbajournals.in/index.php/JoABM/article/view/1248. Acesso em: 13 may. 2024.