DESAI, A. Merits & Demerits of celebrity endorsements. NOLEGEIN-Journal of Advertising and Brand Management, [S. l.], v. 1, n. 2, p. 32–35, 2019. Disponível em: https://mbajournals.in/index.php/JoABM/article/view/231. Acesso em: 2 may. 2024.