MISHRA, H. Consumer buying behavior and advertising analysis for soft drinks. NOLEGEIN-Journal of Advertising and Brand Management, [S. l.], v. 1, n. 1, p. 21–24, 2018. Disponível em: https://mbajournals.in/index.php/JoABM/article/view/80. Acesso em: 19 may. 2024.