Gururaj S. Karadi. “OLA’s Futuristic Electric Scooter Market: A Question of Sustainability Ahead With the Big Leap”. NOLEGEIN-Journal of Advertising and Brand Management, vol. 4, no. 2, Jan. 2022, pp. 24-31, https://mbajournals.in/index.php/JoABM/article/view/838.