Vol. 5 No. 1 (2022): NOLEGEIN Journal of Consumer Behavior & Market Research

Published: 2022-07-13

Articles

Case Study Flipkart (A): Transitioning to a Marketplace Model

Dr. Kiran Kumar Thoti, Ahmad Zaim Bin Mohd Alui, Ong Zu Qian
- Pdf

Research Paper

Consequence of Marketing Mix (7P) on the Business Success of Web Based Food Delivery Services: Customer Viewpoint

Sifat Uz Zaman Sifat, M.H Ali, G.M.A. Tarif
- Pdf
An Empirical Study on Factors Influencing Rural Consumer Behaviour in Select Districts of Telangana

M. Janakiram, B. Mohan Kumar
- Pdf

Review Paper