RADHAKRISHNAN, G. The Marketing Mix’s Nine Points. NOLEGEIN- Journal of Business Risk Management, [S. l.], v. 7, n. 1, p. 13–16, 2024. Disponível em: https://mbajournals.in/index.php/JoDBCM/article/view/1364. Acesso em: 18 may. 2024.