A Study on Behaviour of People for MOOC (Massive Open Online Courses) in Pune

Abstract

Today is the era of learning and up skilling. In these days online courses are very popular. The intention and primary objective of this study is to analyse the behaviour of people towards online courses, especially online digital marketing courses, and also to analyse whether the preference towards online courses depends on factors like age group etc. or not, in order to define target students of NPTEL-SWAYAM and other organisations. The article also outlines the preference of the online courses in today’s era and reasons which encourage them to go for such courses and the reasons which discourage them to do so.