GANESH. Gamification as a Strategic Tool in Management and Customer Engagement. NOLEGEIN- Journal of Information Technology & Management, [S. l.], v. 7, n. 2, p. 1–6, 2024. Disponível em: https://mbajournals.in/index.php/JoITM/article/view/1465. Acesso em: 17 jun. 2026.