Mukharjee T, Dwivedi MK. Purpose-Driven Startups: A Holistic Leadership Framework for Building Resilient and Scalable Ventures. NJLSM [Internet]. 2026 Mar. 12 [cited 2026 Apr. 24];9(1). Available from: https://mbajournals.in/index.php/JoKSM/article/view/1785