Study on Challenges with Buyers perception affecting Business

Authors

  • Afsha Matloob Assistant Professor

Keywords:

Analytic Hierarchy Process, Mobile Services, Service Adoption, Adoption Factors

Abstract

A research study aimed at understanding the perception choice of Indian consumers in selecting mobile telecommunications service providers was conducted. The perception of consumers varies widely according to the attributes of communication quality, call service, facilities, price, and customer care and service provider.

Additional Files

Published

2019-07-09

How to Cite

Matloob, A. (2019). Study on Challenges with Buyers perception affecting Business. NOLEGEIN- Journal of Business Risk Management, 2(1), 27–29. Retrieved from https://mbajournals.in/index.php/JoDBCM/article/view/298

Issue

Vol. 2 No. 1 (2019): NOLEGEIN Journal of Business Risk Management

Section

Research Paper