NJLSM Scope

• Strategic Management and Competitive Advantage: Research on strategy formulation, implementation, evaluation, strategic alignment, competitive positioning, resource-based advantage, dynamic capabilities, organizational competencies, value creation, and long-term performance.
• Leadership and Strategic Decision-Making: Studies on strategic leadership, executive decision-making, managerial cognition, judgment, sensemaking, emotions, behavioral strategy, evidence-based management, and decision processes under uncertainty.
• Corporate Strategy and Portfolio Management: Research on corporate-level strategy, diversification, business portfolios, project portfolio management, benefits realization, resource allocation, multi-business organizations, investment priorities, and alignment between corporate objectives and operating units.
• Organizational Structure and Strategic Alignment: Studies on organizational design, structure, strategic fit, coordination, decentralization, network structures, alliance structures, organizational effectiveness, and alignment between structure, strategy, technology, and performance.
• Organizational Culture and Change Management: Research on organizational culture, transformational change, strategic renewal, change leadership, employee engagement, resistance to change, strategic consensus, learning, and organizational adaptation.
• Innovation and New Product Development Strategy: Studies on innovation management, new product development, product development speed, supplier involvement, product platforms, technological complexity, innovation teams, product diversification, and strategic alignment of innovation activities.
• Strategic Entrepreneurship and Business Model Innovation: Research on corporate entrepreneurship, entrepreneurial orientation, strategic entrepreneurship, new venture initiatives within established firms, disruptive innovation, business-model change, social entrepreneurship, and opportunity development.
• Knowledge Management and Organizational Learning: Studies on knowledge creation, knowledge sharing, absorptive capacity, exploratory and exploitative learning, knowledge networks, best-practice transfer, organizational memory, unlearning, and the role of knowledge in strategic advantage.
• Strategic Performance Management: Research on balanced scorecards, performance measurement, multidimensional metrics, key performance indicators, organizational performance, management control, strategy execution, performance evaluation, and value drivers.
• Strategic Analysis and Environmental Scanning: Studies on SWOT analysis, external and internal environmental analysis, competitor analysis, market structure, scenario analysis, strategic foresight, environmental scanning, opportunity assessment, and strategic planning.
• Strategic Alliances and Inter-Organizational Networks: Research on strategic partnerships, alliances, joint ventures, network strategy, alliance capabilities, collaboration, supplier relationships, interdependencies, knowledge exchange, and governance of collaborative business arrangements.
• Technology Strategy and Digital Transformation: Studies on information technology, digital strategy, executive information systems, information systems alignment, artificial intelligence, Internet of Things, technology adoption, digital capabilities, and strategic responses to technological disruption.
• Operations and Manufacturing Strategy: Research on manufacturing strategy, operations strategy, logistics services, customer service management, quality management, capacity, process alignment, supply-chain decisions, and the integration of operations with broader corporate strategy.
• Project Strategy and Strategic Project Management: Studies on project success, project governance, project portfolio alignment, strategic project selection, project capabilities, performance, risk, benefits realization, and the role of projects in strategy execution.
• Sustainability and Responsible Strategic Management: Research on corporate sustainability, circular economy, environmental management, sustainable business models, ESG-oriented strategy, corporate social responsibility, environmental performance, and the integration of sustainability into strategic decision-making.
• Globalization and International Strategy: Studies on globalization, multinational strategy, cross-border competition, cultural pluralism, international alliances, market expansion, global knowledge flows, institutional differences, and strategic management in international business contexts.
• Strategic Marketing and Market Orientation: Research on market orientation, competitive intelligence, customer value, strategic marketing, market turbulence, customer retention, market research, product repositioning, and integration of marketing strategy with corporate objectives.
• Strategic Human Capital and Leadership Development: Studies on human capital, knowledge capital, leadership capability, executive development, strategic HR alignment, employee empowerment, work engagement, talent, organizational competencies, and leadership succession.
• Strategic Risk, Uncertainty, and Resilience: Research on strategic risk, uncertainty, organizational resilience, disruptive events, crisis response, scenario planning, strategic flexibility, adaptation, and managerial approaches to maintaining competitiveness in turbulent environments.
• Emerging and Interdisciplinary Strategic Management: Research integrating strategic management with entrepreneurship, information systems, operations, marketing, sustainability, finance, organizational behavior, data analytics, and emerging technologies where the principal contribution advances strategic management or leadership.

Keywords: Strategic Management, Strategic Leadership, Corporate Strategy, Competitive Advantage, Strategic Decision-Making, Organizational Change, Innovation Strategy, Performance Management, Strategic Alliances, Sustainable Strategy.