Vol. 7 No. 2 (2024): NOLEGEIN Journal of Consumer Behavior & Market Research

Research Paper

• ANALYZING REAL ESTATE CONSUMER BEHAVIOR AND PREFERENCES IN THE DIGITAL ERA: A STUDY OF ONLINE MARKETING IMPACT ON PROPERTY PURCHASE DECISIONS IN BENGALURU SMART CITY

  MITHUN, ROOPADARSHINI S

  8-18

  • Requires Subscription or Fee Pdf (USD 30)

• Consumer preferences for different brands of coconut oil in Pune

  Mr. Mahesh Lagad, Srushti Ramteke, Kaustubh Upadhye, Dipak Patil

  40-46

  • Requires Subscription or Fee Pdf (USD 30)

• Impact of E-CRM on Customer’s Awareness Towards Banking Products and Services

  Meghna Jain, Nitin Jain

  3039

  • Requires Subscription or Fee Pdf (USD 30)

• Collective Intelligence Value in the culture context: New Product Development and User Innovative Behavior

  Tahir Nisar, Guru Prabhakar, Dina S, AL-Ghamdi , Ayman Sherbini

  1-7

  • Pdf

• A Study of Consumer Buying Behaviour and Satisfaction Towards Health Insurance Services

  Abha Gupta, Harshita

  19-29

  • Requires Subscription or Fee Pdf (USD 30)