Vol. 8 No. 1 (2025): NOLEGEIN Journal of Global Marketing

Published: 2025-01-07

Research Paper

Creating Powerful Digital Marketing Plans to Boost Lead Generation and Brand Engagement in B2B Markets

Nensi Solanki

6-14
- Requires Subscription or Fee Pdf (USD 30)
Social Media in India: A Comprehensive Analysis with Marketing Perspectives

Praveen Kapoor, V.K.Bansal

24-28
- Requires Subscription or Fee Pdf (USD 30)
Marketing Communication: A Descriptive Analysis of Cardinal Elements

Smita Raj Jain, Sanjay Shrivastava

1-4
- Requires Subscription or Fee Pdf (USD 30)

Review Paper

Behavioral Insights into Sustainable Consumer Choices

SANJANA TRIVEDI

1-5
- Requires Subscription or Fee Pdf (USD 30)
Evaluating the Value Relevance of Digital Marketing Adaptation to Firm Performance

Abha Gupta, Shrutika

15-23
- Requires Subscription or Fee Pdf (USD 30)