Vol. 2 No. 1 (2019): NOLEGEIN Journal of Advertising and Brand Management

Research Paper

• A Study on Essence of Integrated Marketing Communication (IMC) for Organisations in Indian Context

  Kumardatt Ganjre

  1-9

• A Study on Types of Brand Preferences

  Kamal Sharma

  10-13

• Rapidly growing rural marketing trends

  Abhishek Dwarkadas Abhani

  14-18

• The Role of Advertising in Todays World

  Meera B. Vithlani

  19-22

• THE SATISFACTION LEVEL OF CUSTOMERS OF AMUL MILK IN PORBANDAR CITY

  Shreya M. Oza

  23-27