Vol. 6 No. 2 (2023): NOLEGEIN Journal of Consumer Behavior & Market Research

Published: 2024-01-03

Case Study

The Role of Women Entrepreneurs’ Groups in Promoting Entrepreneurship Among Women in Kerala

Ms. SIJINA V, SAMAAHA M

45-85
- Requires Subscription or Fee Pdf (USD 30)
Study on Exploring the User Satisfaction on Electric Vehicles with Special Reference to Youngsters in Sulthan Bathery

Dr.K.Thamarai Selvi, Sterina A S

1-11
- Requires Subscription or Fee Pdf (USD 30)

Research Paper

Omnichannel Marketing and Consumer Behavior in India

Ganesh Radhakrishnan

12-21
- Requires Subscription or Fee Pdf (USD 30)
Digital Marketing's Impact on Consumer Behavior: A Comprehensive Analysis

Dr. Swati Agrawal

12-31
- Requires Subscription or Fee Pdf (USD 30)

Review Paper

An Investigation into Customer Contentment with Google Pay

Jatinder Kaur, Monisha

32-45
- Requires Subscription or Fee Pdf (USD 30)